Questionable: Romantic Conflict

Beth Matthews asked:

How do you come up with goals for your characters in a straight contemporary romance? . . . if there’s no suspense element, no capers. Can the romance itself be the goal? Or is it better to be an external goal? So, for example, in Bet Me is Min’s goal to have a date to her sisters wedding? Do the hero and heroine both need goals? Or do you pick one person to be the protagonist and focus on their goal to drive the story?
Conflict starts with conflicting goals, right? Well, I’m having trouble getting my building blocks in a row. Can people please talk about how they formulate conflict and goals in their contemporary romances? Pretty please?

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